Senior Web Content Writer

1 week ago

Karachi GulshanEIqbal, Pakistan Creatif Soft Full time $104,000 - $130,878 per year

We are hiring a Senior Web Content Writer to join our team.

Key Responsibilities

  • Write, edit, and optimize high-quality content for websites, blogs, landing pages, email campaigns, and digital assets.
  • Collaborate with marketing, product, and design teams to ensure content aligns with brand voice and business goals.
  • Develop and execute content strategies to improve SEO performance, user engagement, and conversion rates.
  • Conduct in-depth research on industry trends, competitors, and target audiences to inform content creation.
  • Maintain content calendars, ensuring timely delivery of copy for campaigns and product launches.
  • Mentor junior writers and provide editorial guidance to maintain consistency and quality across all content.
  • Track performance metrics (traffic, engagement, SEO rankings) and refine strategies based on insights.
  • Generate original content without using any AI tools
  • Able to produce a good amount of content while proofreading the work of junior writers as well.

Qualifications

  • Bachelor's degree in English, Communications, Journalism, Marketing, or a related field.
  • 3+ years of experience in content writing, copywriting, or digital marketing (preferably in a senior or lead role).
  • Strong portfolio demonstrating experience in web content, SEO writing, and content strategy.
  • Excellent command of grammar, style, and storytelling across multiple formats.
  • Familiarity with SEO tools (e.g., SEMrush, Ahrefs, Google Analytics) and CMS platforms (e.g., WordPress, HubSpot).
  • Ability to manage multiple projects and deadlines in a fast-paced environment.
  • Strong communication and leadership skills.

Timings: 10:00 AM to 6:00 PM

Location: Gulshan e Iqbal, Block 1, Karachi

Job Type: Full-time

Work Location: In person

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