Social Media Manager

2 weeks ago

Karachi, Sindh, Pakistan Digaptics Inc Full time 1,200,000 - 2,400,000 per year

About Us:

Digaptics is looking for a creative, strategic, and results-oriented Social Media Manager to join our team and take our brand's online presence to the next level.

Shift Timing: Night Shift 8:00 PM to 5:00 AM (PKT)

Key Responsibilities:

Develop and execute a comprehensive social media strategy across platforms including Facebook, Instagram, LinkedIn, TikTok, and more.

Create engaging, high-quality content (graphics, videos, and copy) tailored to each platform's audience.

Plan, schedule, and manage posts using social media management tools.

Monitor engagement, respond to comments/messages, and foster community interaction.

Manage and optimize paid ad campaigns to maximize performance and reach.

Track, analyze, and report on campaign performance metrics.

Stay up to date with the latest social media trends, tools, and platform updates.

Requirements:

Minimum 3 years of proven experience as a Social Media Manager or in a similar digital marketing role.

Strong knowledge of various social media platforms and their algorithms.

Excellent copywriting, communication, and creative skills.

Experience with social media management tools (e.g., Hootsuite, Buffer, Later).

Familiarity with basic design and video editing tools (e.g., Canva, Photoshop, CapCut).

Ability to work independently, manage multiple projects, and meet deadlines.

Knowledge of paid advertising (Facebook/Instagram Ads, Google Ads) is a strong plus.

Job Type: Full-time

Work Location: In person

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