Digital marketing and social media coordinator

5 days ago

Lahore, Punjab, Pakistan Dream Job By IQK Full time 500,000 - 1,500,000 per year

About the Role

We're seeking a creative and strategic
Digital marketer and social media coordinator
with
2+ years of experience
driving
organic growth
across major social platforms. This role is ideal for someone who lives and breathes social media, understands platform algorithms, and knows how to leverage content trends and hacks to boost reach, engagement, and community growth — without relying solely on paid ads.

You'll be responsible for managing our brand presence, creating engaging content, maintaining posting consistency, and tracking performance.

Key Responsibilities

  • Develop and execute
    organic social media strategies
    to grow brand awareness and engagement.
  • Manage day-to-day posting and community engagement across
    Instagram, Facebook, TikTok, LinkedIn
    , and other relevant platforms.
  • Plan and maintain a detailed
    social content calendar
    aligned with brand goals and campaigns.
  • Create and/or collaborate on
    high-performing content
    — posts, reels, stories, and short-form videos.
  • Leverage
    social media growth hacks, algorithm insights, and trend analysis
    to optimize organic reach and engagement.
  • Monitor analytics, prepare performance reports, and continuously test and refine content strategies.
  • Collaborate with creative and marketing teams to ensure consistent messaging and branding.
  • (Bonus) Lead or mentor junior team members to elevate content and strategy execution.

Qualifications

  • Minimum
    2 years of hands-on social media management
    experience for brands, agencies, or creators.
  • Proven track record of
    organic audience growth
    and engagement improvement.
  • Deep understanding of
    platform algorithms
    , trending formats, and best posting practices.
  • Strong writing, communication, and storytelling skills.
  • Experience with scheduling, analytics, and planning tools (e.g., Later, Metricool, Sprout Social, or Meta Business Suite).
  • Excellent organization skills and ability to manage multiple projects at once.

Bonus Skills (Highly Desirable)

  • Experience running and optimizing
    Meta Ads
    (Facebook & Instagram).
  • Strong
    TikTok content creation
    and editing skills.
  • Experience managing or mentoring a small team.
  • Knowledge of influencer collaborations and brand partnerships.
  • Familiarity with
    growth strategies, trends, and creative hacks
    for organic reach.

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