Social Media Marketer

2 weeks ago

Karachi, Sindh, Pakistan Scope Tech Full time

We are seeking a motivated and skilled results-driven Social Media Marketer with strong expertise in paid marketing campaigns to manage and optimize client-side projects. The ideal candidate will be responsible for strategizing, executing, and monitoring paid ad campaigns across multiple platforms to ensure maximum ROI and client satisfaction.

Responsibilities:

  • Develop and implement paid marketing strategies for clients across platforms such as Facebook, Instagram, LinkedIn, Google Ads, and TikTok Ads.
  • Manage and optimize social media advertising campaigns to achieve targeted KPIs (clicks, leads, conversions, ROI).
  • Conduct detailed audience and market research to enhance ad targeting and performance.
  • Monitor campaign performance, prepare analytics reports, and recommend improvements based on data insights.
  • Collaborate with the design and content teams to create engaging ad creatives and copy.
  • Manage multiple client accounts simultaneously, ensuring timely delivery and communication.
  • Stay updated on the latest digital marketing trends, algorithm changes, and platform updates.
  • Manage and grow clients' organic presence across social media platforms through content planning and engagement strategies.
  • Maintain regular communication with clients to align strategies and present performance reports.

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field.
  • 2+ years of proven experience in paid marketing and social media management (agency experience preferred).
  • Hands-on experience with Meta Ads Manager, Google Ads, and LinkedIn Campaign Manager.
  • Strong analytical and reporting skills with proficiency in using tools like Google Analytics.
  • Creative mindset with attention to detail and the ability to manage multiple projects.
  • Excellent written and verbal communication skills.
  • Ability to work in a night/evening shift environment and handle international client accounts.

Perks:

  • Competitive salary with performance-based incentives.
  • Annual Increments
  • Opportunities for career advancement.
  • Supportive team environment.
  • Paid Leaves

Job Details:

  • Working Days: Mon - Fri
  • Timings: 6PM to 3AM.
  • Location: Gulistan e Jouhar, Karachi
  • Job Type: Full Time (Onsite)

Job Type: Full-time

Application Question(s):

  • Are you comfortable working in evening shift at the mentioned Location ?

Experience:

  • Social Media Marketing: 2 years (Required)

Work Location: In person

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