Senior Brand Manager – Mobile Apps

3 days ago

Karachi, Sindh, Pakistan Hbox Digital Full time 1,200,000 - 3,600,000 per year

Position: Senior Brand Manager – Mobile Apps & SaaS Solutions

Location: Bahria Town Tower, 10th Floor, Main Tariq Road, Karachi

Shift Timing: Evening Shift (03:00 PM – 12:00 AM)

Gender Preference: Female Candidates Encouraged to Apply

Job Summary:

We are seeking a highly qualified and visionary female professional to join our team as a Senior Brand Manager. The role focuses on leading the brand development and marketing strategies for our Mobile Apps and SaaS solutions, driving growth, and ensuring a strong, consistent brand presence. The ideal candidate will have a strong academic foundation and proven industry expertise, combining creativity with strategic thinking to position our products as market leaders.

Key Responsibilities:

  • Develop and execute brand strategies to strengthen market presence and drive business growth.
  • Design and implement go-to-market strategies for product launches.
  • Lead digital marketing initiatives, including user acquisition and retention campaigns.
  • Collaborate with cross-functional teams to align branding with product and business goals.
  • Conduct market research and competitive analysis to identify new opportunities.
  • Ensure brand consistency across all communication channels.
  • Monitor KPIs and deliver data-driven insights to stakeholders.
  • Build and manage relationships with agencies, vendors, and marketing partners.

Qualifications & Requirements:

Education:

  • Bachelor's degree in Marketing, Business Administration, or Brand Management from a recognized university (Master's/MBA highly preferred).
  • Certifications in Digital Marketing, Brand Strategy, or Product Management are a plus.

Experience:

  • 5+ years of proven experience in brand management, especially in mobile apps or SaaS-based solutions.
  • Strong track record of leading and executing successful branding campaigns.

Skills:

  • In-depth understanding of digital marketing trends and brand positioning.
  • Excellent leadership, communication, and strategic planning skills.
  • Proficiency in marketing analytics and performance measurement tools.
  • Strong organizational skills with the ability to excel in a fast-paced environment.

Why Join Us:

  • Lead innovative branding strategies for mobile apps and SaaS products.
  • Supportive environment that encourages female leadership and career growth.
  • Competitive salary with performance-based growth opportunities.
  • Be part of a tech-forward, dynamic, and growing organization.

Job Type: Full-time

Work Location: In person

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