Senior Marketing Executive

1 day ago

Karachi, Sindh, Pakistan eZhire Full time

We're looking for a
dynamic, data-driven, and creative Senior Marketing Executive

to lead our marketing communications across email, push, and WhatsApp channels.

If you love the thrill of startups, thrive in fast-paced environments, and can turn data into impactful campaigns, this is your stage.

Responsibilities

  • Plan, execute, and optimize all
    customer communication campaigns

— including
emails, push notifications, and WhatsApp broadcasts

.
- Manage daily communication calendars, ensuring
consistent brand voice

across every touchpoint.
- Own end-to-end execution of marketing flows — from concept to delivery to performance tracking.
- Collaborate with design and performance teams to create
high-converting creatives and messages

.
- Analyze campaign performance and deliver actionable insights to boost engagement and retention.
- Work closely with BI and Product teams to drive
user segmentation and personalization

strategies.
- Maintain hygiene across databases and ensure
compliance with communication policies

.

Tools & Platforms You'll Work With

Proficiency or hands-on experience in:

  • HubSpot

(CRM workflows, segmentation, email automation)
- OneSignal

(push campaigns, in-app messages)
- Mandrill / Mailchimp

(transactional & promotional emails)
- WhatsApp Business API

(broadcasts, automation)

Qualifications

  • 3+ years

of experience managing multi-channel marketing communications.
- A
startup mindset

— self-starter, adaptable, and outcome-driven.
- Strong understanding of
marketing automation tools, campaign analytics, and user journeys

.
- Excellent communication skills with a creative eye and data-driven thinking.
- Preferred: Experience in the mobility, travel, or tech industries.

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