
PPC Strategist
2 weeks ago
Role Description
This is a full-time, on-site role located in Lahore for a PPC Strategist. The PPC Strategist will be responsible for managing and optimizing pay-per-click advertising campaigns on various platforms. Day-to-day tasks will include keyword research, ad creation, monitoring and analyzing campaign performance, adjusting bids and budgets, and generating performance reports. The PPC Strategist will collaborate with Amazon Brand Managers to reach TACOS Targets
Qualifications
- Experience in PPC campaign management and optimization
- Meeting Rank Improvement, Profitability, CTR, CVR, and TACOS targets
- Proficient in keyword research and ad creation
- Ability to monitor and analyze campaign performance metrics
- Skills in adjusting bids and budgets for optimal ROI
- Excellent analytical and problem-solving skills
- Strong collaboration and communication skills
- Bachelor's degree in Marketing, Business, or related field
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