
Brand Manager
7 days ago
SKP Group, Pakistan
Brand Management For Lahore:
Support the development of brand strategies and marketing plans across the organization. Generate reports on target markets, including price structures, marketing activities, sales and inventory records, brand positions, and packaging. Manage day-to-day progress of product marketing planning and execution. Ensure that all marketing plans align with established business goals. Provide an import plan according to yearly needs and requirements. Guide pricing across different channels and geographic areas to ensure consistency with strategy.
Innovative Techniques & Research:
Find new campaigns and activities to implement. Contribute out-of-the-box ideas that translate into new projects. Develop focused concepts and product ideas that offer a competitive advantage. Work closely with the plant to ensure creative packaging and supply. Assist the Marketing Manager during interactions with dealers, farmers, and company events.
Advertising & Promotion:
Collaborate with advertising and promotional agencies to generate innovative and cost-effective ideas for promoting brand equities with the right positioning. Plan and execute BTL activities.
Required Skills:
Knowledge, Skills, and Abilities:
- Excellent time management skills
- Effective interpersonal and active listening skills
- Good writing and summarization skills
- Ability to lead others
- Works effectively with a wide variety of people
- Encourages teamwork
- Ability to motivate others to achieve results
- Working knowledge of MS Office
Qualifications and Experience:
- MBA in Marketing from an HEC recognized institution.
- Minimum 8 years of experience.
Information Technology and Services - Lahore, Pakistan
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