IT Support And Digital Marketing Specialist

4 weeks ago

Islamabad, Islamabad, Pakistan Accounting People (SMC-Pvt) Ltd Full time
IT Support And Digital Marketing Specialist

Accounting People (SMC-Pvt) Ltd, Pakistan

Are you a dynamic individual with a passion for both IT and creative marketing? We're on the lookout for a talented Marketing/IT Employee to join our innovative team

Roles and Responsibilities:

  • Strategize and contribute to long-term marketing plans.
  • Develop and shape a brand's voice and identity through compelling online marketing campaigns.
  • Maintain digital media archives including photos and videos.
  • Create and execute marketing campaigns to attract new customers.
  • Liaise with the internal management team to create and promote engaging blogs, advertisements, and social media content.
  • Identify new demographics or regions for targeted marketing initiatives.
  • Using Google Analytics to conduct performance reports regularly.
  • Proficient in SEO to enhance internet search rankings.
  • Leading keyword research and optimization of content.
  • Ensure that all communications and marketing material align with brand standards.
  • Manage the production of marketing communications and promotional materials in line with brand guidelines.
  • Monitor key performance indicators to track the success of marketing campaigns.
  • Report results of marketing campaigns to management teams.
  • Updating and maintaining the WordPress website regularly.
  • Diagnose and resolve ongoing IT problems.
  • Help employees with basic computer needs, such as setting up new users and managing backup, security, and passwords.
  • Carry out routine maintenance and configure IT solutions, including implementing new software programs.
  • Hands-on experience in installing IT hardware and software.
  • Flexibility and adaptability to perform other duties as and when requested by the Senior Management.
Job Specification
  • Bachelors in Marketing, Graphic designing or related field.
  • Proven WordPress website management experience.
  • Proven record of excellent designing and marketing skills demonstrated in a professional portfolio.
  • Proven SEO and SMM experience.
  • 1-2 years prior experience in a digital marketing role.
  • Working knowledge of Google Analytics.
  • Good knowledge of backlink analysis.
  • Good organization, planning, and creativity.
  • Understand and implement the best marketing practices for branding and promotions on the major social media platforms including Facebook, Instagram, LinkedIn, etc.
  • Strong communicator who works well independently and with a team.
  • Superior time management skills and the ability to juggle multiple projects simultaneously.
  • Knowledge of applications (Adobe Photoshop, Illustrator, and WordPress) is important.
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