Marketing & Partnerships Strategist

Direct message the job poster from Nayatel

We are looking for someone who is passionate about building relationships, creating impactful marketing campaigns, and driving brand visibility through strategic partnerships. You will lead the management of our conventional marketing activities, sponsorships, and partnerships. Also, you'll play a key role in shaping how our brand interacts with communities, businesses, and audiences offline. This is your chance to make a real impact by crafting strategies that bring people closer to our mission.

Responsibilities:

• Plan and execute marketing initiatives such as print ads, billboards, radio/TV spots, outdoor advertising, and events.
• Ensure all campaigns align with our brand identity and resonate with our target audience.
• Collaborate internally to design captivating visuals, taglines, and messaging that stand out.
• Identify and establish partnerships with key stakeholders, including businesses, influencers, and community organizations.
• Develop mutually beneficial sponsorship agreements that amplify brand awareness and drive business growth.
• Oversee sponsorships for events, trade shows, exhibitions, and community programs.
• Represent Nayatel at industry events, ensuring our presence is impactful and memorable.
• Evaluate the success of sponsorships and partnerships through metrics like brand reach, engagement, and sales impact.
• Conduct city-wise analysis of campaign results to identify regional performance trends, optimize resource allocation, and tailor strategies to local markets.
• Work closely with internal teams to ensure cohesive messaging and alignment with overall business goals.
• Provide insights and recommendations based on market research, feedback from partners and customers, and city-specific performance data.
• Monitor campaign performance and analyze data to refine strategies and improve outcomes.
• Stay updated on industry trends and competitor activities to identify new opportunities for growth.

Requirements:

• 16 years of education
• Familiarity with the Pakistani market and an understanding of local consumer behavior, including regional preferences and cultural nuances across cities.
• Exceptional interpersonal and networking skills to build trust and rapport with diverse stakeholders.
• Strong negotiation skills to secure win-win deals and partnerships.
• Creative and strategic thinking to develop innovative marketing ideas.
• Excellent organizational skills to juggle multiple projects, meet deadlines, and maintain high-quality standards.
• A passion for connecting brands with communities and creating impactful experiences.
• The ability to interpret city-wise data and translate insights into actionable marketing strategies that drive results in specific regions.

Why Nayatel?

We provide:

• Challenging environment
• Respect, dignity, and protection
• Training, mentoring, and coaching in soft and hard skills to transform you as a future leader
• Representation in external forums (University lecturers, advisory boards, etc.)
• Excellent rewards for out of the box thinker, doers, and implementers
• Equal opportunity, merit, and no Safarish culture

Hiring Procedure:

• CV shortlisting
• Initial interview
• IQ/Personality Assessment Tests
• Final interview
• Medical Screening
• Joining

Seniority level

• Seniority levelEntry level

Employment type

• Employment typeFull-time

Job function

• Job functionMarketing, Strategy/Planning, and Business Development
• IndustriesTelecommunications, Technology, Information and Media, and Software Development

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Expression of Interest - Global Graduate MarketingAssociate Marketing Executive - Employee EngagementAssistant Professor (International Business & Marketing)B2B Software Sales, SaaS & AI Marketing Manager (Onsite – Islamabad)

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