
Digital Marketing Specialist
6 days ago
UnrealPays is actively hiring a Social Media Marketing (SMM) & Meta Ads Specialist to join their dynamic team. This is an exciting opportunity for a creative and data-driven marketing professional passionate about digital strategy and campaign execution. The role is open for onsite employment in Karachi or remote work for candidates from other cities in Pakistan.
The ideal candidate should possess a strong grasp of social media advertising, brand positioning, marketing automation, and analytics. This position is perfect for someone who thrives in a fast-paced, performance-based environment and is eager to drive impactful results.
Key Responsibilities:
Strategize, execute, and optimize Meta ad campaigns (Facebook & Instagram)
Plan and coordinate engaging content for social media platforms
Develop and maintain brand image and positioning across channels
Design and manage digital sales funnels and marketing automation strategies
Monitor, analyze, and report campaign performance metrics and KPIs
Requirements:
At least 2 years of experience in Social Media Marketing and Meta Ads management
Solid understanding of the connection between marketing and sales funnels
Hands-on experience with Meta Business Suite, Google Analytics, Canva, and related digital tools
Ability to work independently, demonstrate initiative, and deliver measurable results
Perks & Benefits:
Growth-focused and performance-based work culture
Opportunity to collaborate with a dynamic, cross-functional team
Flexible working model: onsite for Karachi, remote for other cities
Fixed working hours: 10:00 AM to 7:00 PM, Monday to Friday
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