
Digital Marketer Executive
4 days ago
Position Overview
We are seeking a motivated Digital Marketer with 4-5 year of experience in the field, particularly within the tech industry, to join our dynamic marketing team. The ideal candidate will have a strong understanding of digital marketing principles and a passion for leveraging technology to drive business growth. As a Digital Marketer at our company, you will play a crucial role in implementing digital marketing strategies to reach our target audience and achieve our marketing objectives.
Key Responsibilities
- Develop and execute digital marketing campaigns across various channels, including but not limited to social media, email, search engine optimization (SEO), and pay-per-click (PPC) advertising.
- Create engaging and relevant content for digital platforms, including social media posts, blog articles, email newsletters, and website copy.
- Monitor and analyze key performance indicators (KPIs) to assess the effectiveness of digital marketing efforts and identify areas for improvement.
- Conduct market research and competitor analysis to identify trends, opportunities, and best practices in the tech industry.
- Collaborate with cross-functional teams to develop integrated marketing campaigns that align with business objectives and target audience preferences.
- Manage social media accounts, including content creation, scheduling, monitoring engagement, and responding to comments and messages.
- Optimize website content and structure for search engines to improve organic visibility and drive traffic.
- Utilize digital analytics tools to track user behavior, website traffic, and campaign performance, and generate reports to share insights and recommendations.
- Stay updated on emerging trends, technologies, and best practices in digital marketing, and propose innovative ideas to enhance our digital presence and performance.
- Assist in the planning and execution of online events, webinars, and other digital initiatives to engage prospects and customers.
- Bachelor's degree in Marketing, Digital Marketing, Business Administration, or related field.
- Minimum of 1 year of professional experience in digital marketing, with a focus on the tech industry preferred.
- Solid understanding of digital marketing concepts, techniques, and tools, including social media platforms, email marketing software, Google Analytics, and SEO.
- Proven experience managing digital marketing campaigns and delivering measurable results. Strong analytical skills and the ability to interpret data, draw actionable insights, and make data-driven decisions.
- Excellent written and verbal communication skills, with the ability to create compelling content and communicate effectively with internal teams and external stakeholders.
- Creative thinking and problem-solving skills, with a passion for innovation and continuous improvement.
- Ability to work independently as well as collaboratively in a fast-paced, deadline-driven environment.
- Detail-oriented with strong organizational and time management skills.
- Adaptable and eager to learn new skills and technologies in the ever-evolving field of digital marketing.
Experience: 4–5 Years
Location: Johar Town, Lahore
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