Brand Manager For Men's Store

2 days ago


Lahore, Punjab, Pakistan Saeed Buksh Pvt. Ltd Full time
Brand Manager For Men's Store
Saeed Buksh Pvt. Ltd, Pakistan

Degree in Marketing preferably in Fashion Marketing (Graduate/Masters, experience is preferred).

Formulate, direct and coordinate marketing activities and policies to promote Mens Store products and services. Provide marketing and customer service direction. Structure and implement seasonal marketing plans. Identify, develop, and evaluate marketing strategy based on knowledge of establishment objectives and market characteristics. Develop yearly marketing plans for optimal product mix, pricing strategy, media mix, and distribution expansion requirements. Secure ads for the magazine from different organizations and work closely with them to maximize the exposure of the Mens Store business. Develop pricing strategies that balance firm objectives and customer satisfaction. Coordinate activities of departments such as sales, graphic arts, media, finance, and research. Manage events, brands, and Mens Store PR coordination and strategy. Implement VIP customer strategies, CRM/loyalty programs, and MTM strategies. Develop PR strategy for the company's luxury side and the CEO in synergy with Lotus. Prepare and negotiate advertising and sales contracts. Focus on the development of company business as well as expansion into untapped markets. Develop yearly sales promotion/advertising budget for approval by the CEO. Develop sales forecasts and implement sales promotion strategies/tactics to meet targets set by management.

Job Specification

Communication skills, negotiation skills, monitoring abilities, coordination, judgment & decision-making ability, speech clarity.

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