SEO Executive

Senior SEO Specialist - With leadership potential

Location: Remote (Pakistan-based)

A UK-based digital marketing agency specializing in property sector SEO, with plans to expand into a comprehensive marketing agency.

Job Type: Full-time, with significant growth potential.

We're seeking a talented and experienced SEO specialist to join our team as we embark on an exciting journey of growth. Starting with a focus on UK-based property websites, we aim to expand into a full-service digital marketing agency. This role offers not just a job, but a career path with potential for advancement into leadership positions as we grow.

Responsibilities:

1. Develop and implement comprehensive SEO strategies, primarily for property-related websites
2. Conduct thorough website audits and keyword research
3. Optimize on-page elements including meta tags, content, and internal linking
4. Develop high-quality, SEO-friendly content tailored to the UK property market and related sectors
5. Build and manage off-page SEO campaigns, including link building and local SEO
6. Monitor website performance using tools like Google Analytics and Search Console
7. Provide regular reports on SEO performance and recommend improvements
8. Stay up-to-date with the latest SEO trends and algorithm updates
9. Collaborate with UK-based team members and clients
10. Be prepared to adapt strategies for potential expansion into related industries

Requirements:

1. 3+ years of experience in SEO, with a strong focus on the property or real estate sector
2. Proven track record of improving search engine rankings and organic traffic
3. Strong knowledge of technical SEO, on-page optimization, and link building strategies
4. Familiarity with SEO tools such as SEMrush, Ahrefs, Moz, or similar
5. Excellent analytical skills and ability to interpret data to drive strategy
6. Strong written and verbal communication skills in English
7. Ability to work independently and manage multiple projects simultaneously
8. Understanding of UK market and culture is a plus
9. Experience in related industries such as home services, construction, or general local business SEO is advantageous.

Job SpecificationTechnical SEO Skills:

1. Technical site auditing
2. Schema markup and structured data
3. Site speed optimization
4. Understanding of crawlability and indexation issues

Content-Related Skills:

1. Keyword research and analysis
2. Understanding of search intent
3. Basic copywriting skills

Off-page SEO Skills:

1. Link building strategies
2. Social media marketing basics

Analytical Skills:

1. Proficiency with Google Analytics and Google Search Console
2. Experience with SEO tools (e.g., SEMrush, Ahrefs, Moz)
3. Data analysis and interpretation
4. Ability to create and interpret SEO reports

Project Management Skills:

1. Time management
2. Task prioritization
3. Basic project planning and execution

Communication Skills:

1. Fluent written and verbal English
2. Ability to explain technical concepts to non-technical stakeholders

Industry-Specific Knowledge:

1. Understanding of the property/real estate industry
2. Familiarity with property-related terminology and trends
3. Knowledge of the UK property market (preferred)

Adaptability and Learning:

1. Keeping up-to-date with SEO trends and algorithm changes
2. Ability to quickly learn about new industries for future expansion

Strategic Thinking:

1. Ability to develop comprehensive SEO strategies
2. Understanding how SEO fits into broader digital marketing objectives

Tools and Software Proficiency:

1. Experience with content management systems (e.g., WordPress)
2. Familiarity with basic HTML and CSS
3. Understanding of web technologies and how they impact SEO

Leadership Potential:

1. Initiative and self-motivation
2. Ability to mentor and guide junior team members
3. Vision for growth and scaling operations
4. Understanding of UK business culture and communication norms
5. Ability to work effectively in a cross-cultural, remote environment

Problem-Solving Skills:

1. Ability to troubleshoot SEO issues
2. Creative thinking for developing unique SEO strategies

Client Management (for future growth):

1. Basic understanding of client relations
2. Ability to manage expectations and communicate effectively with clients

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