Senior Campaign Manager

4 weeks ago

Islamabad, Islamabad, Pakistan SWATX Full time

SWATX is searching for a Senior Campaign Manager to take the lead in developing and executing high-impact marketing campaigns. In this strategic role, you will drive the direction of our marketing initiatives, ensuring alignment with business objectives while delivering exceptional results. This position requires a deep understanding of market trends and consumer behavior, as well as the ability to lead cross-functional teams to successful campaign execution.

Key Responsibilities:

  • Design and implement comprehensive marketing strategies that utilize both traditional and digital channels to drive brand awareness and engagement
  • Manage the end-to-end campaign process, from concept development and creative briefings to execution and performance analysis
  • Lead a team of marketing professionals, providing mentorship and fostering a collaborative and innovative work environment
  • Work closely with stakeholders to ensure campaign goals align with organizational objectives and market needs
  • Utilize data analytics tools to monitor campaign effectiveness, providing insights and recommendations for optimization and future strategies
  • Maintain effective communication with internal departments and external partners to facilitate seamless campaign execution
  • Stay abreast of industry trends, competitor activities, and emerging technologies to inform campaign direction

Requirements
  • Bachelor's degree in Marketing, Business, or a related field; a Master's degree is a plus
  • 8+ years of experience in campaign management, preferably in a senior or leadership role
  • Strong portfolio of successful marketing campaigns with tangible results
  • Excellent analytical skills and experience with data-driven marketing approaches
  • Exceptional communication and leadership abilities, with a proven track record of managing teams
  • Proficiency in marketing automation platforms and analytics tools
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously
  • Strategic thinker with strong creative problem-solving skills
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