SEO Specialist

3 weeks ago

Islamabad, Islamabad, Pakistan Nexera Design Group Full time

Were looking for an SEO Specialist who can lead with strategy and deliver real, measurable organic performance. This isnt a checkbox role, we need someone who can build and execute a clear SEO roadmap that improves rankings, drives qualified traffic, and generates leads.

If you know how to identify opportunities, prioritize what matters, and consistently grow visibility (especially in the AEC space), we want to hear from you.

Responsibilities:

  • Develop and implement comprehensive SEO strategies that align with business goals and focus on organic growth.
  • Identify high-performing keywords, target opportunities, and prioritize optimization tasks that deliver results.
  • Conduct in-depth technical SEO audits to optimize website structure, crawlability, site speed, and mobile performance.
  • Collaborate with content creators to ensure content is optimized for both search engines and user intent.
  • Implement on-page SEO improvements such as metadata optimization, heading structures, and URL strategies.
  • Build and manage link-building strategies to increase domain authority and enhance visibility.
  • Analyze, monitor, and report on performance metrics such as organic traffic, rankings, conversion rates, and ROI.
  • Stay updated on industry trends and algorithm changes, applying new strategies for continuous improvement.
  • Work closely with cross-functional teams (design, dev, content) to ensure SEO best practices are maintained across all platforms.
  • Optimize local SEO efforts, including Google My Business, for regional and location-specific visibility.

Qualifications:
  • 3+ years of proven SEO experience, preferably in B2B services or AEC industries.
  • Proficiency in SEO tools like Google Analytics, Ahrefs, SEMrush, Moz, Google Search Console, Screaming Frog, etc.
  • Strong expertise in on-page, off-page, and technical SEO.
  • Proven ability to strategize, plan, and execute SEO campaigns that lead to measurable results.
  • Experience with CMS platforms and familiarity with HTML/CSS.
  • Excellent analytical skills and the ability to turn data into actionable insights.
  • A collaborative mindset with excellent communication skills.
  • A passion for staying ahead of SEO trends and best practices.
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