SA-Pakistan】User Research Specialist/ Data Analytics Manager

5 days ago


Lahore, Punjab, Pakistan Transsion Full time

Direct message the job poster from Transsion

Shenzhen Transsion Holdings Co., Ltd. is committed to becoming the most popular provider of smart devices and mobile services for consumers in global emerging markets. The company is best known for its high-quality multi-brand smart devices. Mobile phones are its core products, while it also offers mobile Internet services based on a self-developed operating system. Transsion's brand portfolio comprises leading mobile phone brands in emerging markets, including TECNO, itel and Infinix, as well as Carlcare for after-sales services, oraimo for smart accessories, and Syinix for home appliances.

Responsibilities

1. The position will primarily be responsible for fueling facts-driven decision making at Mobile Internet, Transsion. This includes the entire gamut of market information, data analysis from basic descriptive data analysis. Storytelling is a key aspect of the role as the analytics will need to be connected to the business strategy and drive actionability.

2. As research manager, you will make user life better by transforming their needs in business solutions which will generate preference and gains for the company

3. You will be able to become the voice of the users by gathering key Insights and tracking our products performance across the markets in order to help key stakeholders to take better decisions and guide business strategies

4. You should be able to transform complex concepts and data from diverse sources into clear and accessible communication, combining both quantitative and qualitative research in data analysis, also integrating this information with business strategy.

5. The role will report to User Insights & Analytics lead and will work closely to define the SA Insights & Analytics strategy.

Qualifications

1. Strong analytical capability and problem-solving skills able to connect different sources of information to drive powerful Insights

2. Experienced in leading, designing and executing end-to-end user research projects, and interpreting a mix of qualitative and quantitative data, encompassing all phases of research along the product's lifecycle continuum, including U&A, segmentation, UX study, NPS and product lifecycle management activities.

3. Experienced in analyzing and interpreting a mix of qualitative and quantitative data

4. Understand mobile internet business, such as mobile gaming, social, content, tools, etc.

5. 8+ years working experience in Market Research, User Research and Insights, Digital Experience, Data Analysis and Project Management.

6. 4 years + work experience in mobile internet products.

7. 3 years+ work experience with a market research/data analytics agency. (e.g. Kantar, Ipsos, Nielsen, etc.)

8. Excellent presentation and communication skills.

9. Solid interpersonal skills; demonstrated ability to work with a multi-national team, and lead through influence to create alignment.

10. Ability to manage external agencies across SA markets

11. Bachelor´s degree is required preferably in Marketing, psychology, industry design or engineering. MBA is a plus.

12. Proficiency in verbal and written English.

Seniority level
  • Seniority levelMid-Senior level
Employment type
  • Employment typeFull-time
Job function
  • Job functionDesign
  • IndustriesInternet Marketplace Platforms, Computer Games, and Computers and Electronics Manufacturing

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