
Performance Marketing Specialist
4 weeks ago
The Role
We're hiring a full-time Performance Marketing Specialist to join our in-house team in Lahore. This role is ideal for someone who thrives in a fast-paced environment, loves data, and knows how to turn paid media into real business outcomes. You'll take ownership of paid campaigns across channels like Google, Meta, TikTok, and more—working closely with creative, strategy, and analytics to deliver performance at scale.
Responsibilities
- Develop and manage high-performing campaigns across paid platforms (Google Ads, Meta, TikTok, etc.)
- Own campaign strategy, setup, optimization, and performance reporting
- Analyze performance data and turn insights into action
- Collaborate with creatives to produce effective ad content
- Identify new opportunities for growth and test emerging channels
- Present results and strategies clearly to internal stakeholders and clients
- Stay up-to-date with digital trends, platform updates, and best practices
What We're Looking For
- 3+ years of hands-on experience managing performance campaigns
- Strong command of Google Ads, Meta Ads Manager, and at least one other platform
- Data-driven mindset with experience in attribution, GA4, and campaign reporting
- Solid understanding of performance funnels, conversion tracking, and retargeting
- Ability to communicate clearly and make decisions based on performance metrics
- A proactive, no-nonsense attitude and ability to thrive in a collaborative, in-person team
- Bonus: experience with CRO, email, landing pages, or Shopify/WordPress integrations
What You'll Get
- Competitive salary and performance-based bonuses
- A creative, collaborative, and fast-moving environment
- The opportunity to work on exciting, high-impact brands
- Onsite culture that values input, initiative, and ownership
- Growth opportunities as part of a high-performance team
orca digital is a performance-focused growth agency helping ambitious brands scale with clarity and impact. We're not here to waste budgets—we're here to drive results. With a sharp focus on strategy, creative, and analytics, we work with startups and established businesses alike to fuel sustainable digital growth.
Seniority level- Mid-Senior level
- Full-time
- Human Resources
- Advertising Services
Referrals increase your chances of interviewing at orca digital by 2x
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