Digital Marketing Specialist

3 weeks ago

Gujranwala, Punjab, Pakistan legosols Full time

About Legosols:

Legosols is an innovation-driven technology solutions provider specializing in Point of Sale (POS) systems, SaaS platforms, CRM solutions, and e-commerce website development. We empower businesses with cutting-edge technologies like Cloud Computing, Secure Payment Gateway Integration, API Automation, and Data Analytics, helping them streamline operations and maximize growth.

  • Join our mission to deliver scalable and cost-effective solutions that drive digital transformation and business success.
Role Overview:

We are seeking a creative, data-driven Digital Marketing Specialist to execute and manage our digital marketing strategies across multiple platforms. This is a hands-on role focused on running Google Ads, META (Facebook & Instagram) campaigns, SEO activities, and social media marketing to generate leads, increase brand visibility, and drive business growth.

Key Responsibilities:
  • Plan, develop, and execute paid digital campaigns (Google Ads, Facebook/Meta Ads, LinkedIn Ads).
  • Manage social media strategies across Facebook, Instagram, LinkedIn, TikTok, and YouTube.
  • Conduct SEO optimization, keyword research, and on-page/off-page SEO improvements.
  • Analyze campaign performance using Google Analytics, Meta Business Suite, and SEMrush to report on KPIs (CTR, CPC, Conversion Rates, Engagement Rates).
  • Perform A/B testing, audience segmentation, and retargeting to improve campaign effectiveness.
  • Collaborate with the content, design, and sales teams for campaign alignment and creative asset delivery.
  • Manage influencer partnerships and community engagement activities.
  • Stay updated on digital marketing trends, AI tools, and emerging technologies.
Requirements:
  • Bachelor's degree in Marketing, Business, Digital Media, or a related field.
  • Minimum 2+ years of experience in digital marketing (SEO, PPC, Social Media, Email Campaigns).
  • Proven experience with Google Ads, Meta Ads Manager, LinkedIn Campaign Manager.
  • Familiarity with SEO tools (e.g. SEMRush, Ahrefs) and social media schedulers (e.g. Hootsuite, Buffer, Sprout Social).
  • Strong analytical and reporting skills, with the ability to make data-driven decisions.
  • Creative mindset with excellent communication and problem-solving abilities.
  • Google Ads Certification or Meta Blueprint Certification (preferred but not mandatory).
Why Join Legosols?
  • Work in a fast-paced, technology-focused environment.
  • Continuous learning and professional growth opportunities.
  • Supportive, collaborative, and innovation-driven culture.
  • Competitive salary and performance incentives.
  • Be part of a collaborative and supportive team.

If you are passionate about digital marketing and want to make a real impact, apply now by sending your CV to hr@legosols.com with the subject line: "Application for Digital Marketing Specialist".

Tag someone who might be the perfect fit

We look forward to receiving your application and potentially welcoming you to our team at Legosols

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