
Media Buyer Associate
4 weeks ago
2 days ago Be among the first 25 applicants
Responsibilities- Develop, implement, and optimize digital media campaigns across channels such as social media, search engines, and display advertising.
- Manage paid media campaigns on platforms like Google Ads, Facebook Ads, Instagram, LinkedIn, etc.
- Conduct performance analysis using tools like Google Analytics, Facebook Business Manager, and other digital tracking platforms.
- Collaborate with internal teams to align digital media strategies with overall marketing objectives.
- Monitor and adjust ad budgets to maximize ROI and meet campaign KPIs.
- Track, report, and analyze performance metrics, making data-driven recommendations for optimization.
- Stay updated on digital marketing trends and best practices to continuously improve campaign effectiveness.
- Test new platforms, ad formats, and innovative techniques to drive performance and engagement.
- 1 year of experience in digital marketing.
- Strong knowledge of digital marketing tools (e.g., Google Ads, Meta Ads Manager, GA).
- Analytical mindset with the ability to interpret data and metrics.
- Excellent communication and project management skills.
- Ability to manage multiple campaigns simultaneously.
- Seniority level: Entry level
- Employment type: Full-time
- Job function: Marketing and Sales
- Industry: Advertising Services
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Location: Karachi Division, Sindh, Pakistan
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