Growth Marketing Specialist

2 weeks ago

Lahore, Punjab, Pakistan Pursue Today Full time

We're hiring a hands-on, execution-focused digital marketer with a strong academic background. This role is for someone with raw passion, creative thinking, and a data-driven mindset, looking to work at the intersection of marketing and artificial intelligence.

You'll be joining a fast-growing, AI-backed marketing startup that is redefining how brands acquire customers, build communities, and scale online. This is not a strategic managerial role, it's ideal for someone who wants to get their hands dirty with content creation, SEO, CRO, and community engagement, while learning from senior industry mentors.

Responsibilities

Create conversion-focused content using AI tools like ChatGPT, Jasper, and SurferSEO
Optimize for SEO and generative AI search engines such as ChatGPT, Google SGE, and Perplexity
Manage blog content, landing pages, and social media presence across multiple channels
Build and grow online communities on platforms like LinkedIn, Reddit, Quora, IndieHackers, and Product Hunt
Execute and test conversion rate optimization strategies to improve landing page and campaign performance
Monitor and shape the company's online brand reputation using sentiment tracking and listening tools
Leverage analytics platforms like GA4, Google Search Console, and heatmaps to guide and improve execution
Collaborate closely with design and development teams to deliver high-quality marketing assets

Requirement

Possess exceptional English written and verbal communication skills, near-native or native fluency
Someone who loves marketing, branding, and creative storytelling
A data-driven thinker with the ability to analyze what's working and what's not
Highly familiar with SEO principles, content marketing frameworks, and CRO techniques
Passionate about AI and eager to work with the latest tools in marketing automation and optimization
Highly proactive, dependable, and excited to be part of a startup culture where speed and learning matter
Experience using tools like SurferSEO, SEMrush, Canva, Notion, Hotjar, or Buffer
Exposure to CRO tools or frameworks like A/B testing, funnel analysis, or heatmaps
Worked in a startup or high-growth marketing environment before

Qualifications

BS/BA in Marketing or a related field of study
Excellent writing and communication skills

Experience

2-3 years' of marketing experience

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