Content Marketer

3 weeks ago

Lahore, Punjab, Pakistan Synavos Full time

We are seeking a highly skilled Content Marketer to join our dynamic team. The Content Marketer will play a pivotal role in driving our content strategy, SEO efforts, and online presence. The ideal candidate will be responsible for creating, optimizing, and promoting various types of content, including blogs, guest posts, website content, and proposals.

Key Responsibilities:
  1. Develop and execute a comprehensive content marketing strategy to drive awareness and lead generation.
  2. Create high-quality, engaging, and SEO-optimized content, including blog posts, articles, whitepapers, website content, social campaigns, PR, and print media.
  3. Collaborate with the technical team to gather insights and develop content focused on Product Marketing.
  4. Conduct keyword research and implement on-page and off-page SEO best practices to improve organic search rankings.
  5. Manage and maintain the content calendar to ensure regular publication and timely updates.
  6. Collaborate with cross-functional teams, including design and development, to enhance content and user experience.
  7. Identify and establish partnerships for guest posting opportunities to expand reach.
  8. Create effective proposals and presentations for potential clients and partners.
  9. Analyze content performance using relevant tools and make data-driven recommendations for improvements.
  10. Stay updated on industry trends, SEO best practices, and content marketing advancements.
Qualifications:
  1. Strong copywriting and SEO skills to produce ranking content.
  2. Proven experience in content marketing, including SEO optimization and blog writing.
  3. Proficiency in analytics tools (Google Analytics), content management systems (e.g., WordPress), and SEO tools (e.g., Ahrefs, Moz).
  4. Excellent writing, editing, and proofreading skills with attention to detail.
  5. Understanding of search engine algorithms and SEO strategies.
  6. Experience in proposal and presentation creation.
  7. Strong project management and organizational skills.
  8. Creative and strategic thinking to drive business goals.
  9. Excellent interpersonal and communication skills.
  10. Ability to work independently and collaboratively.
  11. Bachelor's degree in Marketing or a related field.
Experience:

Minimum 2 years in content marketing.

Job Details:
  • Type: Full-time, On-site
  • Seniority Level: Entry level
  • Industry: IT Services and IT Consulting
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