Head of Marketing SEO

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Head of Growth & Marketing (SEO)

About the company we're hiring for Currently:

A Salesforce partner that specializes in digital solutions for clients across Private, Government, and Non-profit sectors that drive process improvement, automation, improved data integrity, and operational capability and provide better customer experience. They are offering a variety of services such as Salesforce Sales Cloud, Salesforce Service Cloud, Salesforce Marketing Cloud, Salesforce Pardot, Salesforce Health Cloud, and Salesforce Financial Service Cloud.

We are looking for an experienced and result-driven Growth Manager to join our team - a person who wakes up excited about the cool stuff you get to do every day : The right candidate has experience of not less than 10 years in Digital marketing and advertising agency managing various teams (Including Paid Ads, SEO, Web and creative) and with over 100 customers and the ability to build a $10M+ marketing agency.

Job Description:

• Growth Marketing Manager - will be a self-starter, possess the leadership attributes required to successfully manage the team and client relationship and understand the strategies for adding roles to create efficiencies in their growing operation to help drive profitability.
• Should be able to manage all digital marketing operations, assess and improve existing initiatives, and devise new strategies to increase revenue.
• The Manager will also be responsible for creating and evolving a team culture that is collaborative, creative, customer-focused, and performance-driven.
• Proven experience driving successful teams, including managing team morale.
• You will lead the team in delivering a successful full-service offering across strategy, media planning, digital, social media, PR, and creative communications.
• Lead, inspire, and motivate teams to understand and live company values and to deliver commercial goals and ambition.
• Ensure every team is deploying best-in-class strategy and execution of campaigns, aggressively testing to improve ROI and achieving desired results.
• Develop a rapid understanding of client needs and what it takes to drive leads for their business. Improve, update, and implement work processes and SOPs.
• Develop and Implement QA and Testing processes across the organization.
• Lead and develop new marketing programs; collaborate with BD/Sales and other business unit leaders to drive growth.
• Set business unit's goals and objectives - and develop relevant key performance metrics for all roles (individual and team) to meet/exceed targets.
• Improve customer retention by implementing a highly effective customer contact process focusing on key measurable touchpoints (including transparent data analytics reflecting how they perform for each client, ongoing and consistent customer communication, and key performance indicators).
• Create an exceptional customer experience (as measured by direct feedback).
• Develop, lead, and inspire the team, including recruiting, onboarding, coaching, and overall performance management.
• Create an engaging working environment for team members to be excited to perform their daily duties. Identify, coordinate, and sometimes lead targeted training for the team's continuous professional development.
• Collaborate with other business unit leaders to meet and exceed growth, retention, and customer experience goals.
• A people-person who is empathetic, instinctive, and a good networker Self-starter, autonomous, and reliable
• Prepare and implement annual business plans and budgets.
• Oversee the management of all business operations and functions to ensure the achievement of business plans and budgets.
• Prepare reports and forecasts for the Board as required.
• Communicate performance expectations and support the team by building required competencies, providing feedback, and managing behaviors and performance gaps. Monitor individual & team performance and workload, address learning, development needs, and performance issues.
• Actively participate in the Annual Performance Review process.
• Stay up-to-date with the latest technology and best practices

Required Expertise & Skills:

• 8+ years of experience effectively leading high-performing marketing teams. Advertising agency leadership experience is a plus.
• Extensive experience driving excellent return on investment for clients using superior marketing and technology solutions.
• Proven ability to grow and lead cross-functional teams (paid search, SEO, creative, Web development, analytics).
• Comprehensive knowledge of organic search and rankings, paid search, paid social, display, retargeting, video, mobile, and overall digital marketing.
• Strong working knowledge of media measurement, with the ability to recommend the right measurement and analytics solutions to clients based on their specific needs.
• Excellent communication and client servicing skills and a passion for developing and retaining high-performing clients.
• The ability to successfully manage multiple projects in a deadline-driven environment.
• Measure ROI and KPIs Track SEO and Google Analytics data and make complex analysis.
• Build an inbound marketing plan Research competition, investigate benchmarks, and provide suggestions for improvement

Other Details

Work Mode: Onsite - Full Time

Experience: 10+ years

Days: Monday to Friday 9am-6pm

About HR Ways:

HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world.

Seniority level

• Seniority levelDirector

Employment type

• Employment typeFull-time

Job function

• Job functionConsulting, Customer Service, and Business Development
• IndustriesReal Estate and Digital Accessibility Services

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