Consumer Insights Manager

4 weeks ago


Lahore, Punjab, Pakistan Transsion Full time

Direct message the job poster from Transsion

Sr. Talent Acquisition Specialist | E2E Recruitment | Technical & Non-Technical Recruiter | Head Hunter | GTM & G&A Roles | HR OperationsResponsibilities
  1. Responsible for observing, analyzing market and consumer trends & insights to drive business growth through improving products, identifying product & marketing opportunities, improving consumer experiences, etc.
  2. Develop a strong understanding of the assigned brands/products, including up-to-date knowledge of the competition, consumer behavior, etc. Interpret market and consumer insights into actionable business decisions.
  3. Able to lead qualitative projects on various topics and deliver high-quality reports to help business grow. Apply the correct approach to research design for specific phases within the product development cycle and marketing campaigns.
  4. Build part-time teams and maintain good and efficient cooperation with local vendors.
  5. Facilitate effective communication and collaboration across teams, both within the region and with other global teams.
Minimum Requirements
  1. Proven experiences in renowned consumer research agencies such as Ipsos, Kantar and Nielson, better of manager/ director level. In-house experiences in the 3C industry, mobile phone industry is a plus.
  2. Hands-on experience in different qualitative methodologies, able to supervise complex qualitative projects, conduct FGD and IDI, and accomplish qualitative reports independently. Experiences on consumer segmentation, product strategy projects.
  3. Strong project and team management skills.
  4. Excellent communication skills and the ability to collaborate effectively across departments.
  5. Willingness to travel frequently.
  6. Fluency in English, both written and oral. Overseas study/working experiences is a plus. Chinese would be a plus.
Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Telecommunications

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