Senior Copywriter

2 weeks ago

Islamabad, Islamabad, Pakistan Skylift Marketing Full time

2 weeks ago Be among the first 25 applicants

SkyLift Marketing is one of the biggest branding agencies in Pakistan helping entrepreneurs across the globe build up their online presence. Our clients have been featured in VOGUE, Paramount, NBC, FOX, CNN, BBC, HBO, and we are working with FORTUNE 100 coaches with 100+ team members.

We're looking for a talented, initiative-taking, and creative Senior Direct Response Copywriter to join our team and lead the strategic direction of our copy across ads, funnels, and email campaigns

Job Title: Senior Direct Response Copywriter

Job Type: Full-time, On-site role

Timings: 10 AM - 7 PM, Mon-Fri

Address: SkyLift Office, 3rd Floor, CEMTECH Building, NSTP, NUST, H-12

Role Overview:


• Crafting scroll-stopping ad copy for Meta, Google, TikTok, and LinkedIn ads


• Writing email sequences (nurture, sales, and reactivation) that convert


• Creating landing pages, sales pages, and opt-ins that drive action


• Drafting video sales letters (VSLs), upsell scripts, and lead magnet copy


• Developing offers and refining brand messaging alongside strategists


• Running A/B tests and optimizing based on conversion data


• Mentoring junior copywriters and setting quality standards


• Working directly with clients and performance marketers to refine strategy


• Have 3–6 years of direct response or performance copywriting experience


• Write in clear, punchy, persuasive language that moves people to action


• Know and apply Dan Kennedy, Brunson, Ogilvy, and Garry Halbert principles.


• Think in copywriting frameworks.


• Understand sales psychology, offers, urgency, scarcity, and CTA optimization


• Have worked with or for US-based clients and understand their buying mindset


• Can think strategy-first, not just sentence-first


• Experience with ClickFunnels, GoHighLevel, Skool, Kajabi, Klaviyo, etc.

Tools & Platforms You May Use:


• Loom (for breakdowns), ChatGPT (for brainstorming), etc.

What You'll Get


• Competitive salary based on experience and skills + performance bonuses


• High-level mentorship and paid courses from the industry experts


• A fast-paced environment where your copy gets tested at scale


• A content team that respects strategy and gives you full creative control


• Recognition, rapid growth path, and international exposure

Seniority level
  • Seniority levelMid-Senior level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing, Public Relations, and Writing/Editing
  • IndustriesMarketing Services

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