Social Media Specialist

3 weeks ago

Karachi, Sindh, Pakistan Knowledge Management Full time
Social Media Specialist
Knowledge Management, Pakistan

The Social Media Specialist will actively participate in a wide variety of social media activities such as blogging and community development.

Key Responsibilities:

  • Develop innovative and creative media content across social media platforms.
  • Propose, develop and maintain a comprehensive social media strategy to increase visibility and traffic, including:
  1. Setting up relevant social media accounts.
  2. Establishing daily tasks and activities for all social media outlets.
  3. Keeping track of social media trends and competition.
  4. Delivering monthly reports with statistics and results for each account.
  5. Planning, generating, editing, publishing, and sharing daily content across different social networks.
  6. Exploring and identifying ways to integrate social media into business strategies and marketing campaigns.
  7. Monitoring trends in social media tools, applications, channels, design, and strategy.
  8. Continuously improving by capturing and analyzing appropriate social data/metrics.
  9. Monitoring online ratings and responding accordingly.
  10. Designing social media campaigns.
Some experience working in social media and managing major social channels (Facebook, Twitter, LinkedIn, Pinterest, etc.) is essential.Possessing graphic design skills will be seen as a plus, as graphics are often required for creating attractive posts.Reporting to the marketing director and collaborating with the graphic designer and webmaster to ensure a cohesive social media identity.Proposing creative strategy in collaboration with the marketing director.Able to make creative suggestions in the interest of the organization.Job Specification
  • Excellent English writing skills.
  • Strong organizational and planning skills.
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