Digital Marketing Executive

3 weeks ago


Faisalabad City Tehsil, Pakistan Invictus Solutions Full time

Analyze brand positioning and consumer insights

Create and manage campaigns on Google, Facebook, Instagram, and other social networks.

Design and execute paid advertising campaigns.

Shape and communicate our vision and mission effectively.

Translate brand elements into actionable plans and go-to-market strategies.

Manage and lead a team of marketing professionals working on brand initiatives.

Lead creative development to motivate the target audience to take action.

Establish performance metrics, including cost, pricing, market applications, and sales estimates.

Measure and report on the performance of all marketing campaigns, assessing ROI and KPIs.

Monitor market trends, research consumer markets, and analyze competitors' activities.

Oversee ongoing marketing and advertising activities.

Monitor product distribution and consumer reactions.

Devise innovative growth strategies.

Align the company around the brand's direction, choices, and tactics.

Job Specification

Skills:

  • Content writing expertise
  • Positive, energetic, and dynamic personality
  • Solid understanding of digital marketing channels and leveraging them
  • Exceptional organizational and multi-tasking skills
  • Experience in managing online presentations
  • Bachelor's degree in business or equivalent experience
  • Advanced understanding of Facebook Ads Manager, Google AdWords, Google Analytics
  • Experience managing Facebook, Twitter, Instagram pages
  • Knowledge of the Pakistan marketing landscape

Location: Telecommunications, Faisalabad, Pakistan

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