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Marketing Executive

4 weeks ago

Lahore, Punjab, Pakistan Rungistan Full time
Job Responsibilities
  1. Developing strategies and tactics to boost the company's reputation and drive qualified traffic
  2. Deploying successful marketing campaigns from ideation to execution
  3. Experimenting with various organic and paid acquisition channels
  4. Demonstrable experience in marketing together with the potential and attitude required to learn
Job Specification
  1. Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate, and motivate
  2. Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  3. Experience in setting up and optimizing Google Adwords campaigns
  4. Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
  5. A sense of aesthetics and a love for great copy and witty communication
  6. Up-to-date with the latest trends and best practices in online marketing and measurement
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