
Marketing/Brand Manager
2 weeks ago
- Manage the development of creative brand communication platforms, design planning, product selection, execution, monitoring and evaluation of advertising, media, consumer and trade promotions, price, packaging and PR programmes to ensure achievement of business plans.
- Develop strong agency relationships with PR, Press, Media, Design and Creative to achieve brand coverage and communications objectives.
- Establish and implement x-branding opportunities that build brand exposure and profile.
- Constantly develop key brand associations, affiliations and ambassadors in support of brand profile, positioning and communications strategies.
- Manage successful design and implementation of visual merchandising across all mediums.
- Direct event management and experiential campaigns, their execution and analysis.
- Develop direct marketing opportunities and their implementation and measurement.
- Design, Sales and Forecasting, monitor general market data, sales, competitive landscape, consumer trends, and product innovations and identify trends and business opportunities with recommended action.
- Present data, analysis and rationale within business review meetings.
Job SpecificationThe successful individual must have a sound knowledge in Telecommunications/Information Technology Marketing, with a minimum of 1 year experience. They will have effective communication skills both written and oral, with strong interpersonal and people management skills. A good working knowledge of MS Office Suite is required as well as the ability to prioritise and multi-task. You will need to be able to work with minimum supervision in an accurate, methodical and organised manner with attention to detail.
Information Technology and Services - Karachi, Pakistan
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