Website PPC Consultant

1 week ago

Gujranwala, Punjab, Pakistan HR Ways Full time

HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world.

About Our Client:

Our client is a manufacturing company for Boxing, MMA and Martial Arts.

Role Overview:

We seek an experienced PPC Consultant to manage and optimize Google Ads, Meta Ads, and Bing Ads for the UK and DE markets. This role focuses on driving high-converting traffic, reducing acquisition costs, and increasing ROI through strategic paid advertising campaigns.

Key Responsibilities:

  • Develop and execute PPC strategies for the UK and DE markets to maximize conversions.
  • Manage Google Ads, Meta Ads, and Bing Ads, including keyword research, ad copy, bid management, and landing page optimization.
  • Conduct A/B testing and optimize Google Shopping & Performance Max campaigns.
  • Analyze data, identify trends, and make data-driven decisions to improve performance.
  • Work with the SEO team to ensure synergy between paid and organic strategies.
  • Monitor CPC, conversion rates, and KPIs to maximize ROI.
  • Ensure compliance with advertising regulations in the UK and Germany.
  • Provide monthly performance reports with insights and recommendations.

Qualifications:

  • 3+ years of PPC experience in e-commerce, preferably in combat sports or related industries.
  • Expertise in Google Ads, Meta Ads, Bing Ads, and Google Shopping.
  • Strong understanding of UK and DE consumer behavior (German fluency is a plus).
  • Proven track record in scaling campaigns profitably and optimizing ROAS.
  • Experience with Google Analytics, Tag Manager, and conversion tracking.
  • Knowledge of CRO strategies, retargeting, and landing page optimization.
  • Analytical mindset with strong problem-solving skills.

Position: PPC Consultant

Location: Sialkot - Remote

Employment Type: Full time

Experience Level: 3 + years

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