
Digital Marketing Strategist
17 hours ago
Role Overview
We are seeking a creative, data-driven digital marketing professional to execute and manage our digital marketing strategies across multiple platforms. This is a hands-on role focused on running paid digital campaigns, managing social media presence, conducting SEO activities, and driving business growth.
The ideal candidate will have experience with Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and other digital marketing tools. They will be responsible for analyzing campaign performance using various metrics and making data-driven decisions to improve campaign effectiveness.
Main Responsibilities:- Develop and execute paid digital campaigns (Google Ads, Facebook/Meta Ads, LinkedIn Ads) to generate leads and increase brand visibility.
- Manage social media presence across Facebook, Instagram, LinkedIn, TikTok, and YouTube, including creating engaging content and growing followers.
- Conduct SEO optimization, keyword research, and on-page/off-page SEO improvements to enhance website visibility and drive organic traffic.
- Analyze campaign performance using Google Analytics, Meta Business Suite, and SEMrush, and report on key performance indicators (KPIs).
- Bachelor's degree in Marketing, Business, Digital Media, or a related field.
- Minimum 2+ years of experience in digital marketing (SEO, PPC, Social Media, Email Campaigns).
- Proven experience with Google Ads, Meta Ads Manager, LinkedIn Campaign Manager.
- Familiarity with SEO tools (e.g. SEMRush, Ahrefs) and social media schedulers (e.g. Hootsuite, Buffer, Sprout Social).
- Strong analytical and reporting skills, with the ability to make data-driven decisions.
- Creative mindset with excellent communication and problem-solving abilities.
- Fast-paced technology-focused environment.
- Continuous learning and professional growth opportunities.
- Supportive, collaborative, and innovation-driven culture.
- Competitive salary and performance incentives.
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