
Social Media Manager
17 hours ago
- Devising strategies to drive online traffic to the company website from Social Media and Display Advertising.
- Developing and implementing social media strategy and best practices across various platforms and social communities (e.g., Facebook, Twitter, YouTube, etc.).
- Creating and implementing display advertising strategies (e.g., Google Display Network, Bing & Yahoo Content Network).
- Overseeing the social media strategy for the company.
- Developing and managing digital marketing campaigns.
- Tracking conversion rates and making improvements to the landing page.
- Identifying new digital marketing platforms to drive traffic to the company website.
- Generating monthly content calendars for all brand social media channels including imagery and digital asset requirements.
- Minimum 2 years of relevant experience leading social media strategy and execution.
- Experience in Display Advertising (preferably Google Adwords & Bing Ads) and all Social Media Marketing Channels.
- Good command of MS Excel.
- Strong understanding of current online marketing concepts, strategies, and best practices.
- Strong analytical skills and data-driven thinking.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
Information Technology and Services - Karachi, Pakistan
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