SEO & Wordpress Specialist

5 days ago


Lahore, Punjab, Pakistan Gflashy Full time

SEO & WordPress Specialist Job Description

Introduction: We are seeking a highly skilled and experienced SEO & WordPress Specialist to join our team. As an integral part of our digital marketing department, you will be responsible for optimizing our website and ensuring its visibility on search engines. Additionally, you will be responsible for managing and maintaining our WordPress website, implementing SEO best practices, and driving organic traffic to our site. If you have a strong background in SEO strategies, technical knowledge of WordPress, and a passion for achieving outstanding online visibility, we want to hear from you.

Responsibilities:
  1. Develop and execute effective SEO strategies to improve organic search rankings and drive targeted traffic to our website.
  2. Conduct comprehensive keyword research and analysis to identify opportunities for content optimization and creation.
  3. Implement on-page and off-page optimization techniques, including meta tags, keyword placement, URL structure, and link building, to improve website visibility.
  4. Monitor and analyze website performance using tools such as Google Analytics and SEO software to identify areas for improvement and track key performance indicators.
  5. Collaborate with content creators to ensure SEO best practices are incorporated into content development, including optimizing title tags, headings, and meta descriptions.
  6. Stay up-to-date with industry trends, algorithm changes, and best practices to continually refine and improve our SEO strategies.
  7. Perform website audits to identify technical SEO issues, provide recommendations for improvement, and ensure website health and crawlability.
  8. Manage and maintain our WordPress website, including updating plugins, troubleshooting issues, and ensuring site security.
  9. Optimize website speed and performance, ensuring fast loading times and an excellent user experience.
  10. Collaborate with cross-functional teams, including developers, designers, and marketing, to implement SEO recommendations and website enhancements.
  11. Track and report on SEO performance metrics, providing regular reports and insights to the management team.
  12. Conduct competitor analysis to identify opportunities and gaps in our SEO strategies and make recommendations for improvement.
  13. Stay informed about industry trends, emerging technologies, and changes in search engine algorithms to proactively adapt our SEO strategies.
Requirements:
  1. Proven experience as an SEO Specialist with a strong track record of improving organic search rankings and driving website traffic.
  2. In-depth knowledge of SEO best practices, keyword research, and on-page and off-page optimization techniques.
  3. Proficiency in WordPress CMS, including experience with theme customization, plugin management, and troubleshooting.
  4. Familiarity with technical SEO aspects such as website crawling, indexing, and XML sitemaps.
  5. Experience with SEO tools such as Google Analytics, Google Search Console, and SEO software.
  6. Strong analytical skills and ability to interpret data, identify trends, and make data-driven decisions.
  7. Excellent understanding of website performance optimization, including site speed and mobile responsiveness.
  8. Up-to-date knowledge of search engine algorithms, ranking factors, and industry trends.
  9. Strong communication and collaboration skills to work effectively with cross-functional teams.
  10. Detail-oriented, proactive, and able to manage multiple projects and deadlines simultaneously.
  11. Bachelor's degree in Marketing, Computer Science, or a related field is preferred.
  12. SEO certification or relevant professional certifications are a plus.

Conclusion: Join our dynamic team as an SEO & WordPress Specialist and play a vital role in optimizing our website for maximum visibility and driving organic traffic. With your expertise in SEO strategies, technical knowledge of WordPress, and passion for achieving outstanding online presence, you will contribute to our digital marketing success. If you are ready to take on new challenges, collaborate with a talented team, and make a significant impact, apply today and become a key player in our SEO and WordPress efforts.

Job Specification

Search Engine Optimisation
WordPress Expert
Web Designer
SEO On Page
SEO Off Page
CPanel Expert

Information Technology and Services - Lahore, Pakistan

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