
Marketing Executive
2 days ago
Taj Corporation, Pakistan
Marketing:
- Support Business Heads in develop business development activities/schemes.
- Plan, develop and execute marketing campaign for business development activities/schemes.
- Design printing material (Advertisement, bill board, banner etc) and ensure timely delivery of materials as targeted locations.
- Gather and analyze customer insight.
- Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
- Engage in reviewing competitors activities.
- Liaison with designers & printers.
- Maintain and update customer database.
- Organize events such as Lucky draws, Annual conferences, Exhibitions, sourcing sponsorship etc.
- Conduct market research.
- Evaluate marketing campaign.
Social Media:
- Managing social Media Marketing strategy.
- Develop ideas and produce creative content across platforms.
- Create marketing campaign and execute all campaign on social media.
- Manage a blogger outreach program and build an active brand ambassador network to spread work about the company.
- Monitor trends in Social Media tools, applications, channels, design and strategy.
- Monitor effective benchmarks (best practices) for measuring the impact of Social Media campaigns.
- Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.
Required Experience:
- A minimum of 2 to 3 years experience, especially in social media and BTL (ATL experience will be given added advantage).
- Good oral & written communication skills are essential, plus the ability to analyze information & make recommendations.
- Decisive: Capable of delivering quick solutions to marketing troubles.
- Excellent in Graphics designing.
- Experience of delivering high quality print and digital marketing campaigns would be an advantage.
- Strong sales support and project management, leadership, and training skills.
- Good environmental & organizational awareness plus specialist knowledge of team processes, and regulatory requirements will be important for this role.
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