Digital Marketing Strategist

6 days ago

Sukkur, Sindh, Pakistan beBeeMarketing Full time $80,000 - $120,000
Digital Marketing Manager Job Description

The ideal candidate for this digital marketing manager position will be responsible for planning and executing all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.

They will possess expertise in SMO, SEM, SEO, and SMM, ensuring the successful execution of digital marketing strategies that drive business growth.

To measure and report the performance of all digital marketing campaigns, the candidate will utilize data analysis skills to assess them against established goals (ROI and KPIs).

Responsibilities include overseeing marketing campaigns, tracking their effectiveness, and working on the customer buying journey to identify gaps for improvement.

The ideal candidate will also work on both online and offline channels to improve customer experiences, collaborate with content and marketing teams to drive SEO in content creation and content programming.

In addition, they will evaluate end-to-end customer experience across multiple channels, contribute to social media engagement and brand awareness campaigns, and brainstorm new and creative growth strategies through digital marketing.

Key responsibilities include:

  • Planning and executing digital marketing campaigns
  • Measuring and reporting campaign performance
  • Oversighting marketing campaigns and tracking their effectiveness
  • Working on the customer buying journey to identify gaps for improvement
  • Improving customer experiences through online and offline channels
  • Driving SEO in content creation and content programming
  • Evaluating end-to-end customer experience across multiple channels
  • Contributing to social media engagement and brand awareness campaigns
  • Braingstorming new and creative growth strategies through digital marketing

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