
SEO Expert
4 weeks ago
POSITION: SEO Optimization Executive
BRAND: The Migration & Studywise
AVAILABLE POSITIONS: 01
BUSINESS: Immigration Services
LOCATION: Lahore
JOB DESCRIPTION:
We are looking for an SEO Optimization Executive to enhance our online visibility, organic traffic, and lead generation. The ideal candidate should have expertise in on-page, off-page, and technical SEO strategies to improve search engine rankings and drive quality leads.
Key Responsibilities:
- Conduct keyword research to optimize website content and improve organic rankings.
- Implement on-page SEO strategies, including meta tags, headings, internal linking, and URL optimization.
- Develop and execute off-page SEO strategies, including backlink building and outreach.
- Monitor website performance, rankings, and traffic using tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs.
- Optimize website speed, mobile-friendliness, and overall technical SEO health.
- Collaborate with the content and marketing team to ensure SEO best practices are implemented in blogs, landing pages, and marketing campaigns.
- Stay updated with the latest SEO trends, algorithm changes, and industry best practices.
- Track and report SEO performance metrics, providing insights and recommendations for improvement.
- Optimize local SEO strategies to improve visibility in relevant markets.
Education: Bachelor's degree in Marketing, IT, Computer Science, Business, or a related field.
Experience: 2-4 years in SEO, digital marketing, or search engine optimization.
Skills:
- Strong knowledge of Google Search Console, Google Analytics, Ahrefs, SEMrush, Moz, and other SEO tools.
- Experience in technical SEO, website audits, and page speed optimization.
- Familiarity with WordPress, HTML, and basic website structures.
- Understanding of content marketing and SEO-friendly content strategies.
- Ability to analyze search trends, competitors, and performance data to enhance SEO strategies.
- Strong analytical and problem-solving skills..
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