Digital Marketing

About the job Digital Marketing & Operations Virtual Assistant (VA) - Immigration Advisory

Company Overview:

Hiring for Immigration Consultant Service

Job Description:

Are you a tech-savvy, versatile digital expert who loves managing multiple tasks and working with the latest AI tools? We're looking for a dynamic Digital Marketing & Operations VA to handle a wide range of responsibilities, from content creation and website management to automation and administrative support. You will play a key role in streamlining processes, enhancing our online visibility, and allowing the business to serve clients more effectively. This is an opportunity to make a significant impact in a small, growing business.

Key Responsibilities:

Content & SEO:

• Conduct a research on immigration trends and news (using AI tools like Gemini, ChatGPT, etc.).
• Write engaging, SEO-optimized blog posts and long-form content.
• Publish and format content on our WordPress website using Elementor.

Website Management:

• Perform regular updates and maintenance on our WordPress/Elementor website.
• Troubleshoot and fix minor technical issues or structural problems.

Social Media Marketing:

• Manage and grow our presence on Facebook, Instagram, TikTok, and X.
• Design eye-catching graphics and posts using Canva.
• Assist with creating scripts and potentially producing/editing short videos (phone footage or using AI tools like HeyGen).
• Support the promotion of potential future podcast content.

Automation:

• Build, manage, and optimize automation scenarios using Make.com (or similar platforms) to streamline workflows (e.g., client intake, email list updates).

Email & Admin Support:

• Manage email inquiries and potentially assist with initial client assessments.
• Prepare and send periodic email newsletters.
• Manage email lists, including manual CSV uploads as needed.
• Explore and potentially implement basic client management processes.

AI Tool Utilization:

• Leverage various AI tools for content generation, graphic design, video creation, and productivity enhancement.

Required Skills & Qualifications:

• Proven experience as a Virtual Assistant, Digital Marketing Specialist, or similar role.
• Essential: Strong proficiency with WordPress and Elementor.
• Essential: Demonstrable experience with automation platforms, specifically Make.com (or willingness and ability to learn it quickly based on experience with similar tools like Zapier).
• Essential: Proficiency in Canva for graphic design.
• Solid understanding of SEO principles and content marketing.
• Experience managing professional social media accounts.
• Familiarity and comfort using a range of AI tools (please specify any you regularly use in your application).
• Excellent written and verbal communication skills in English.
• Highly organized, detail-oriented, and proactive with strong problem-solving skills.
• Ability to work independently, manage multiple priorities, and meet deadlines.

Bonus Points For:

• Basic video editing skills.
• Experience supporting podcast production/promotion.
• Experience setting up or managing simple CRM systems.

Other Details:

Location: Karachi

Working days : Monday to Saturday

Timing : Flexible working hours, but some overlap with Canadian business hours (Eastern Time Zone) may be needed for collaboration.

About HR Ways:

HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our Whatsapp Channel https://shorturl.at/983az to stay updated or visit www.hrways.co to know more.".