SEO Executive
3 weeks ago
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tossdown is a SaaS company offering ecommerce and digital marketing solutions to the food industry. We work with restaurants, bakeries, and other food businesses to build e-commerce websites, mobile apps, and deliver impactful digital marketing strategies. Our mission is to help food brands grow by enhancing their online presence and customer engagement.
Job Description:
- Conduct in-depth keyword research to identify relevant, high-traffic opportunities aligned with business goals.
- Implement on-page and off-page SEO techniques to boost website visibility and improve search engine rankings.
- Collaborate with the content team to optimize website content, blog posts, and other assets in line with SEO best practices.
- Monitor website performance regularly and conduct SEO audits to identify and resolve technical issues.
- Utilize SEO tools and analytics platforms to track and analyze key metrics.
- Stay updated with the latest SEO trends, Google algorithm changes, and industry best practices to maintain competitiveness.
- Conduct competitor analysis to uncover strategic opportunities and benchmark performance.
- Work closely with marketing, content, and development teams to ensure SEO efforts align with broader business objectives.
- Assist in the development and execution of content strategies that support and enhance SEO initiatives.
- Provide regular reports on SEO performance, insights, and actionable recommendations.
- Ensure all tasks and initiatives are accurately logged and tracked using the internal task management system.
Qualifications
- Bachelor's degree in Marketing, Computer Science, or a related field
- 3+ years of hands-on SEO experience and a proven portfolio of multiple client accounts, preferably including international clients, within a digital marketing agency
- Proficiency in SEO tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.
- Strong knowledge of on-page, off-page, and technical SEO practices
- Familiarity with CMS platforms (e.g., WordPress) and basic HTML/CSS
- Experience conducting keyword research and optimizing content for search engines
- Ability to analyze performance data and provide actionable insights
- Knowledge of how to leverage AI tools to enhance content optimization and streamline SEO tasks
- Strong communication and collaboration skills for working with cross-functional teams
- Detail-oriented with good organizational and time management skills
- Seniority levelMid-Senior level
- Employment typeFull-time
- Job functionMarketing and Sales
- IndustriesTechnology, Information and Internet
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