Google Ads And Facebook Ads Specialist

10 hours ago

Islamabad, Islamabad, Pakistan Frillsoft Full time
Google Ads And Facebook Ads Specialist - REMOTE

Location: Remote

Company Overview:

Frillsoft is a company that offers candidate sourcing and recruitment services. They have a wide network and expertise in finding the perfect candidates for different job positions. Their goal is to help businesses find the right talent and support their growth.

Role Description

As a Google Ads and Facebook Ads specialist, you will be responsible for managing and optimizing Google Ad campaigns for our business. You will work closely with the marketing and sales teams to develop an effective strategy that drives traffic to our website and generates leads. You will also monitor and analyze campaign performance, identify trends, and suggest improvements to increase ROI.

Responsibilities:

  1. Manage and optimize Google Ad campaigns.
  2. Collaborate with the marketing team to define target audiences and set campaign goals.
  3. Identify the most effective digital platforms and ad formats for each campaign.
  4. Set up, launch, and monitor advertising campaigns on Google Ads and Merchant Center.
  5. A/B test ad creatives, copy, and landing pages to enhance campaign performance.
  6. Ensure campaigns meet KPIs and budget requirements through continuous optimization.
Job Specification

Qualifications

  1. Bachelor's degree in Marketing, Business Administration, or related field.
  2. Proven 1 or 2 years of experience as a Google Ads Specialist or a similar role.
  3. Expertise in managing and optimizing Google Ad campaigns.
  4. Experience with keyword research, ad copywriting, and A/B testing.
  5. Analytical mindset with an ability to identify trends and insights.
  6. Excellent communication and teamwork skills.
  7. Experience with Google Analytics and other relevant tools.
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