Digital Marketing Manager

2 days ago

Karachi, Sindh, Pakistan Fireball Direct Full time

Social Media Specialist Responsibilities

We are looking for a driven Social Media Specialist to attract and interact with targeted virtual communities and networks users.

Job Responsibilities:

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
  • Generate, edit, publish and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action.
  • Set up and optimize company pages within each platform to increase the visibility of the company's social content.
  • Moderate all user-generated content in line with the moderation policy for each community.
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information.
  • Collaborate with other departments (customer relations, sales, etc.) to manage reputation, identify key players, and coordinate actions.

Requirements:

  • Proven working experience in social media marketing or as a digital media specialist.
  • Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.
  • Demonstrable social networking experience and knowledge of social analytics tools.
  • Adequate knowledge of web design, web development, CRO, and SEO.
  • Knowledge of online marketing and a good understanding of major marketing channels.
  • Positive attitude, detail-oriented, and customer-oriented with good multitasking and organizational ability.
  • Fluency in English.
  • BS in Communications, Marketing, Business, New Media, or Public Relations.
  • Create editorial calendars and syndication schedules.

Location: Karachi, Pakistan

About Us

Event Management & Activation company - We are a group of creative professionals with a combined experience of over 20 years in various disciplines of marketing, activations, and events.

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