Marketing Associate

3 weeks ago

Lahore, Punjab, Pakistan HR POD Careers Full time
Requirements:
  • Bachelor's degree in Communications, Digital Media, Marketing, or a related field.
  • Familiarity with marketing platforms such as Meta Ads Manager, Google Analytics, and email marketing tools like Mailchimp.
  • Knowledge of content coordination and branding across social media and digital channels.
  • Strong communication skills, with a proactive and organized mindset.
  • Interest in or prior experience with AI and/or Web3 technologies is a plus.

Responsibilities:
  • Assist in the planning, execution, and optimization of multi-channel marketing campaigns (digital and traditional).
  • Coordinate and support digital advertising initiatives including social media ads, Google Ads, and email marketing.
  • Collaborate with internal teams to ensure consistent brand messaging across all platforms.
  • Manage and update marketing content across digital channels, including websites, blogs, and social media.
  • Assist in organizing and executing brand activation activities and promotional events.
  • Monitor campaign performance metrics and prepare performance reports using analytics tools.
  • Support the creation and curation of engaging content that aligns with brand identity.
  • Conduct market research to identify trends, competitor activity, and customer insights.
  • Work closely with creative and design teams to develop marketing assets and collaterals.
  • Stay up-to-date with emerging trends in digital marketing, AI, and Web3 technologies.
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