
Business Development Manager
2 weeks ago
The objective of this job is to Increase business visibility and identify and close business opportunities for a software development company.
Principal Accountabilities/ Responsibilities- Create Business Presentations and Proposal Drafts
- Shortlist business prospects and create business cases against relevant service offerings.
- Pre-qualify and engage clients in proposed services
- Market and sell core service offerings
- Conduct cross-analytic comprehensive research of competitors, markets and trends to compile regular Business Intelligence Reports
- Prepare weekly incremental, exhaustive and iterative compilation of prospect data in specified market segments
- Compile weekly scrubbed Lists of Vertical and Region Specific Prospects / Strategic Partners / Consultants / Forums
- Maintain and monitor on-line listings, directories and opportunities
- Summarize online reports of Web traffic, direct contact activities and online advertising/emailing stats.
- Sales Skills: Now that 100% of B2B buyers repeatedly touch the web (both vendor's sites and those of 3rd parties) throughout the buying process, marketing must stay active from "cold to close". No more filling the top of the funnel and passing leads off to sales.
- Social Media Skills: It's no secret that social media dramatically changes the buyer-seller-influencer dynamic. But only those actively participating in social media tangibly appreciate the differences between old-style one-way media conversations and the group interactivity.
- Journalism/ Storytelling Skills: With buyers getting the majority of their information from the web and with sales enablement increasing in priority, there's no end to the need for juicy, targeted content. And, that storytelling also comes into play in campaign design.
- Process Design Skills: Marketing automation is just beginning to penetrate its market. Forrester says it's less than 5% adopted. As anyone who has been part of a re-engineering effort can attest, it's not the automation that increases productivity. It's the process changes that automation enables and enforces. Deploying marketing automation will require skills such as process modeling, project management, the ability to train and manage change, as well as ease with technology.
- Data/ Analytics Skills: Technology captures and makes available enormous amounts of data about buyer and seller behavior.
- Domain Expertise: Customers don't care about our products. They care about themselves and their problems. Building a bridge between our products and the customer's care-abouts requires knowledge of both realms.
- Needs to be presentable
- Excellent communication skills
- Graduate (ideally a business degree)
- Should have own transport
- Preferably past experience in a similar role
- Medium level knowledge of desktop, web & mobile software development
- Should have passion for new technology & professionalism.
Information Technology and Services - Islamabad, Pakistan
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