
Agency Partner
3 weeks ago
Job Overview:
An Agency Partner will be responsible for developing and managing relationships with key advertising agencies, driving revenue growth, and ensuring agencies effectively utilize our solutions. You will act as a strategic consultant, helping agencies scale their clients' performance on Meta platforms while aligning with our business objectives.
- Revenue Growth & Performance Optimization
- Training & Enablement
- Internal Collaboration & Reporting
- Business Development & Relationship Management
- Build and maintain strong relationships with advertising agencies, acting as their primary point of contact
- Develop strategic partnerships with agencies to drive revenue growth and expand market share
- Identify opportunities to enhance agencies' media planning and buying strategies on Meta platforms
- Drive adoption of Meta's ad solutions among agency partners to maximize client ROI
- Collaborate with internal teams to provide insights, best practices, and strategic recommendations to agencies
- Monitor agency performance, analyze campaign data, and provide actionable recommendations
- Conduct training sessions and workshops to upskill agency teams on Meta's latest products, tools, and best practices
- Serve as a thought leader, providing guidance on industry trends and evolving digital marketing strategies
- Work closely with internal sales, marketing, and product teams to ensure agencies receive the best support
- Provide regular performance updates and strategic insights to management
- Stay updated on industry trends, competitive landscape, and policy changes to guide agency partners effectively
- Bachelor's degree in marketing, Advertising, Communications, or a related field; advanced degree preferred
- 2+ years of experience in digital advertising, media buying, or agency management
- Strong understanding of Meta advertising platforms, digital media planning, and performance marketing
- Proven ability to develop and execute strategic partnerships
- Excellent communication, negotiation, and presentation skills
- Ability to analyze data, identify trends, and make data-driven recommendations
- Experience working with media agencies or in a sales/partnership role is preferred
- Strong analytical mindset with the ability to translate data into actionable insights
- Ability to manage multiple agency relationships and projects simultaneously
- Self-motivated, proactive, and results driven
- Familiarity with agency structures, budgeting, and campaign planning processes
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