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Manager Marketing
4 weeks ago
Nawan Labs (pvt) Limited, Pakistan
Pharma MBA Marketing will be an added advantage.
Hands-on experience in marketing and development of pharma products, preferably veterinary products.
Responsibilities include:
- Marketing planning and strategy implementation.
- Forecasting & budgeting.
- Overseeing sales & implementing sound marketing strategies for products.
- Monitoring competitors' activities and product sales.
- Supervising a team of 1 NSM, 7 area managers, 47 sales promotion officers, product managers, and marketing coordinators.
- Management of field force including selection, training, recommendations for promotion and elimination.
- Performance evaluation of field force including SPO, TMS, AMS.
- Overseeing distribution network, selection/elimination of distributors.
- Managing conflicts at distribution channels through personal visits to distributors.
- Development of training courses for field force and conducting training sessions at SPO and AM's level.
- New territory development & new sales avenue opening.
- Development of NGO's, Nestle, and other institutional sales.
- Planning & organizing promotional campaigns (literature, designing & promotional material).
- Travel to important cities of Pakistan to visit customers and sales personnel on a monthly basis.
- Visiting 100% assigned territory.
- New product suggestion/new futuristic molecules & products identification with CBA analysis.
- Key molecule identification & registration with analysis of growth trend and profit margin.
- Development of personal contact with VIP customers and important members of VRI, L & DD, and direct mailing newsletters.
Excellent communication skills, both verbal and written.
Understanding of research and development concepts as per market strategies, specifically in the pharma market.
Information Technology and Services - Karachi, Pakistan
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