
Google Ads
5 days ago
Spice Herbs Land, a Latvia-based herbal wellness brand, is looking for two talented individuals (or one expert in both areas) to manage and optimize our digital advertising campaigns. The ideal candidate(s) will be responsible for driving ROI-focused paid marketing efforts on Google Ads and/or Meta Ads (Facebook & Instagram Ads).
We welcome applicants who specialize in either Google Ads or Meta Ads, but candidates with expertise in both platforms will be given preference.
Key Responsibilities:
Develop, launch, and manage paid media campaigns on Google Ads and/or Meta Ads
Conduct keyword research, audience targeting, and bid strategy optimization
Monitor ad performance, analyze KPIs, and prepare detailed performance reports
A/B testing of creatives, copy, and landing pages to improve CTR and conversions
Stay updated with the latest algorithm changes and ad policy updates
Job Specification:Google Ads (Search, Display, Shopping, Video)
Meta Ads (Facebook Business Manager, Instagram Ads)
Campaign setup and structure optimization
Budget planning and ROAS optimization
Audience segmentation and remarketing
Conversion tracking (Google Tag Manager, Pixel)
Google Analytics (GA4 preferred)
Strong data interpretation and reporting skills
Excellent communication and time-management skills
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