Senior SEO Specialist

2 days ago

Islamabad, Islamabad, Pakistan Applivity Full time
About the Role

We are seeking an experienced Senior SEO Expert to lead our search engine optimization strategies and drive organic growth. The ideal candidate will have a proven track record of delivering measurable SEO results, managing large-scale SEO projects, and guiding teams toward achieving ambitious traffic and ranking goals.

Responsibilities
  • Develop and execute advanced SEO strategies to increase organic traffic, rankings, and conversions.
  • Conduct comprehensive keyword research, competitor analysis, and market trend monitoring.
  • Oversee on-page and off-page optimization, including link-building strategies and content optimization.
  • Audit and improve website architecture, internal linking, and page speed performance for SEO compliance.
  • Collaborate with content, marketing, and development teams to implement SEO best practices.
  • Monitor, analyze, and report on SEO performance using tools like Google Analytics, Google Search Console, Ahrefs, SEMrush, or similar.
  • Stay updated with the latest SEO trends, search engine algorithms, and industry developments.
  • Mentor junior SEO team members and provide strategic guidance.
Requirements
  • Bachelor's degree in Marketing, Digital Marketing, IT, or related field (preferred).
  • 4-5 years of proven experience in SEO with a strong portfolio of results.
  • Expertise in SEO tools such as Ahrefs, SEMrush, Screaming Frog, Moz, and Google tools.
  • Excellent analytical, problem-solving, and project management skills.
  • Strong communication skills with the ability to work cross-functionally.
Preferred Skills
  • Experience with international SEO and multi-language websites.
  • Familiarity with content marketing strategies and social media integration for SEO.
  • Knowledge of schema markup, Core Web Vitals, and advanced technical audits.
Perks and Benefits
  • Medical coverage for employees, family, and parents.
  • Paid leaves and leave encashment.
  • Flexible work environment promoting work-life balance.
  • Recreational activities fostering a collaborative culture.
  • Competitive salary with performance-based growth opportunities.
  • Access to continuous learning and development programs.
Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Marketing and Sales
  • Software Development

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