Creative Copywriter

2 days ago


Karachi, Sindh, Pakistan MobiTising Full time

Job Opening: Mid-Level Copywriter (Trend-Savvy | Customer-Focused | Local Content Specialist | More Related to Music and Media Industry)

Type: Full-Time

About Us:

We are a digital-first organization with a pulse on the local market and a passion for innovative storytelling. We're on the hunt for a Mid-Level Copywriter who knows how to jiggle with trends, win hearts with words, and craft messages that connect with Pakistani audiences across all digital platforms.

What You'll Do:

  • Create compelling and customer-centric content that resonates with local Pakistani audiences, especially in Urdu.
  • Write copy for social media, ads, taglines, slogans, scripts, and product descriptions.
  • Conceptualize and deliver catchy taglines, jingles, and creative hooks for campaigns.
  • Stay updated with local and global trends and integrate them into content strategy.
  • Collaborate with Graphic Design, SEO, PPC, and Content Strategy teams to bring campaigns to life.
  • Use AI and advanced writing tools (ChatGPT, Jasper, Copy.ai, Grammarly, SurferSEO, etc.) to ideate, draft, and optimize content.
  • Justify your copy with logic, market relevance, and emotional impact.
  • Present and support your creative ideas with confidence during team reviews and meetings.
  • Multitask across multiple briefs while maintaining consistency and originality.
  • Have 2–4 years of professional copywriting experience (agency or brand-side), must have a showcase or representation of past work (portfolio recommended).
  • Are deeply familiar with Pakistani culture, trends, and consumer behavior (Music industry).
  • Know how to balance creativity with conversion — writing content that sells and tells.
  • Can think both in Urdu and English — language fluidity is a huge plus.
  • Can bring multiple creative variations of one idea: captions, hooks, and taglines.
  • Are a natural storyteller with excellent research and presentation skills.
  • Are experienced with digital content trends (memes, influencer collabs, reels, pseudo-trends, etc.).
  • Thrive in a fast-paced, feedback-driven environment.

Bonus Points If You:

  • Have worked on campaigns for regional artists, FMCG, or tech/startups.
  • Know SEO writing principles, social media algorithms, or campaign psychology.
  • Have an understanding of consumer emotions and behavior in Pakistan's digital space.

·Career growth opportunities

·Collaborative team culture

·Chance to work on bold and viral campaigns

Send your portfolio (with sample taglines, jingles, or campaigns) + CV to Jobs@mobitisinginc.com or apply via LinkedIn.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing, Public Relations, and Writing/Editing

Industries

Telecommunications

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