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SEO Executive
4 weeks ago
- As an SEO Executive, you will undertake strategic and complex tasks, leading SEO projects and collaborating across departments. Your primary responsibilities will include:
- Develop and implement comprehensive SEO strategies to enhance organic search engine rankings and drive targeted traffic.
- Interpret and stay updated on search engine algorithms and theories, adjusting strategies accordingly.
- Conduct thorough SEO performance analysis and reporting to identify trends, issues, and opportunities.
- Work with content creators to develop and optimize content strategies for better organic search engine visibility.
- Perform extensive keyword research and competitor analysis to inform SEO strategies.
- Manage and execute advanced backlinking strategies, including guest blogging, link exchanges, and directory submissions.
- Stay current on SEO trends and best practices to ensure continuous improvement of our SEO tactics.
- Evaluate and recommend changes to website structure and content for enhanced SEO performance.
- Generate detailed SEO reports, conduct SEO audits, and provide actionable recommendations for improvement.
- Bachelor's degree in Business Administration, Marketing, or a relevant field.
- At least 3 years of experience in SEO, with a proven track record of improving organic search engine rankings.
- In-depth knowledge of SEO algorithms and search engine optimization practices.
- Proficiency in using SEO tools like Moz, SEMrush, and Ahrefs for optimization and reporting.
- Ability to manage multiple projects simultaneously, with strong organizational and time management skills.
- Ability to work effectively both independently and as part of a collaborative team environment.
- Exceptional ability to analyze data, derive insights, and implement data-driven strategies.
- Excellent written and verbal communication skills, with the ability to convey complex SEO concepts to non-technical stakeholders.
- Strong problem-solving skills, with a proactive and innovative approach to SEO challenges.
- Experience with advanced SEO techniques, such as schema markup, local SEO, and voice search optimization.
- Familiarity with CMS platforms like WordPress, Drupal, or Joomla.
- Understanding of technical SEO aspects, such as website speed optimization, mobile-first indexing, and crawl budget management.
- Awareness of industry-specific SEO challenges and opportunities, particularly within the digital marketing sector.