Growth Marketing Lead

4 weeks ago

Karachi, Sindh, Pakistan Lumida Wealth Full time

2 days ago Be among the first 25 applicants

About Lumida:

We are a digitally native, independent investment advisor specializing in alternative investments.

At Lumida Wealth, we want to redefine wealth management.

Lumida is recognized in industry media and trusted for our non-consensus insights.

We seek to combine investment excellence with the best of trust and estate in a digitally native format.

Role Description:

Lumida Wealth is looking for a Growth Marketing Lead to drive our customer acquisition, engagement, and brand expansion. If you have a data-driven mindset, a passion for digital marketing, and the ability to scale brands through performance marketing, content, and automation, this role is for you As the Growth Marketing Lead, you will develop and execute marketing strategies that enhance Lumida Wealth's brand visibility, attract new clients, and optimize digital marketing performance. Your role will involve paid media, organic growth strategies, conversion optimization, and analytics-driven decision-making.

Key Responsibilities:

  • Develop and execute growth strategies across paid and organic channels
  • Manage and optimize performance marketing campaigns (Google Ads, Meta, LinkedIn)
  • Lead content marketing initiatives, including SEO, social media, and email marketing
  • Optimize landing pages, funnels, and conversion rates for lead generation
  • Track KPIs, analyze data, and generate actionable insights to drive ROI
  • Collaborate with the design and product teams to enhance brand messaging
  • Experiment with new marketing channels and automation tools for scalable growth

Requirements:

  • SEO Tools (Ahrefs, SEMrush, Google Search Console)
  • Social Media Growth (TikTok, LinkedIn, Twitter, YouTube strategies)
  • Marketing Automation (for e.g. Zapier, Webflow, Notion)

Qualifications:

  • 3 years of experience in growth marketing, digital marketing, or performance marketing
  • Proven track record in scaling brands and executing ROI-driven campaigns
  • Deep understanding of SEO, PPC, and content marketing strategies
  • Strong analytical skills and ability to turn data into action
  • Passion for fintech, wealth management, and financial education (a plus)

Why Join Lumida?

  • Be part of a dynamic and innovative company at the cutting edge of the crypto industry.
  • Work with a passionate and talented team dedicated to transforming finance.
  • Opportunities for professional growth and development.
  • Competitive salary, equity, and benefits package.

At Lumida, you will join a team that values the holistic growth of both clients and employees. We offer an environment conducive to continuous learning, intellectual development, and impactful community engagement, all built on a foundation of exceptional investment expertise.

Interested? Attempt our screening test to apply. Start now → https://bit.ly/lumida-test

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

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