Digital Advertising Specialist

1 week ago


Lahore, Punjab, Pakistan beBee Careers Full time

Job Title: Ads Expert

About the Role

We are seeking a highly skilled and experienced Ads Expert to join our team. The ideal candidate should have a strong understanding of paid advertising, particularly in Meta, Google, and TikTok Ads.

Key Responsibilities:
  1. Plan, execute, and optimize paid ad campaigns across Meta (Facebook & Instagram), Google (Search, Display, YouTube), and TikTok Ads.
  2. Conduct audience research and segmentation to improve targeting and conversions.
  3. Monitor ad performance, analyze data, and make real-time adjustments to improve ROI.
  4. Implement SEO strategies to enhance organic reach and improve ad relevance.
  5. Create compelling ad copies, landing pages, and A/B test different creatives.
  6. Stay updated with ad platform algorithm changes and best practices.
Requirements:
  1. Proven experience running and managing Meta, Google, and TikTok Ads.
  2. Experience in both local and international markets.
  3. Strong understanding of SEO and how it complements paid advertising.
  4. Data-driven mindset with expertise in ad analytics and performance tracking.
  5. Ability to create and execute strategies that drive conversions, not just clicks.
  6. Experience with retargeting, lookalike audiences, and conversion tracking.


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